Project Details

Categories:
Client: Maurice Lacroix
Location: Coface Arena, Mainz
Completed: 2016
Link: Visit project

Maurice Lacroix – 1. FSV Mainz 05

Impressions

Project description

Maurice Lacroix in the Bundesliga!
A watch manufacturer as sponsor of an LED banner in the Bundesliga football league – nothing new there. A watch manufacturer as exclusive sponsor of the stoppage time in the 1st and 2nd halves – now that is new! Together with Maurice Lacroix and 1. FSV Mainz 05, TeamEinsNull optimally positioned the topic of “time” in the Bundesliga, filling an appropriate niche with a clear strategy. Activations involving the club such as “Mainz 05 O’Clock” rounded out the successful sponsoring.

Aktivierungen rund um den Club inkl. “Mainz 05 Uhr” runden das gelungene Sponsoring ab.